1. Articles in category: Special Topic

    1-13 of 13
    1. Marketing Strategies During COVID-19: A Media Update

      Marketing Strategies During COVID-19: A Media Update

      By Steve Nober, CAMG

       

      As we face the COVID-19 crisis together, I know many firms are focused on getting back to business. A huge part of getting that business back on track is the task of bringing in cases to your firm. To help you with that task, our media team at CAMG has laid out below relevant information about the current media landscape, whether you’re marketing for local single event or national mass torts. 

       

      With all the bad news out there, the good news is that last week’s performance numbers were at or below acquisition costs that we have been tracking weekly through 2020. I predict that these costs will continue to drop as we progress through ...

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      Mentions: Coronavirus
    2. Will you be paid if your boss tells you to stay home because of coronavirus? Here’s what you need to know.

      Will you be paid if your boss tells you to stay home because of coronavirus? Here’s what you need to know.

      In the wake of the coronavirus, the Centers for Disease Control and Prevention (CDC) is recommending companies actively encourage workers to stay home if they are showing symptoms.

      But not all workers can telecommute.

      Some jobs just have to be done in person. Consider the person who stocks your supermarket’s shelves. The cashier at your favorite retail store and the person who pumps your gas. The barista who makes your caramel latte and the server who brings you lunch.

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      Mentions: Coronavirus
    3. National Trial Lawyers Summit Hosts First-Ever Women's Leadership Forum

      National Trial Lawyers Summit Hosts First-Ever Women's Leadership Forum

      Nearly 50 trial lawyers gathered at the Women’s Leadership Forum on Jan. 21, 2020. Held during the National Trial Lawyers Summit in Miami, Florida, the forum marked the first time the annual summit hosted a dedicated leadership development session in support of women lawyers.

      The event was designed and developed by co-chairs, Betsy Miller, partner and co-chair of Cohen Milstein Sellers & Toll’s Public Client Practice, and Hali Marsocci, associate at the Romano Law Group. The goal of the event was to empower, connect and inspire women lawyers by presenting a framework for seeing how to embrace power authentically.

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      Mentions: Florida
    4. Ex-Insys CEO sentenced to 30 months in prison

      Ex-Insys CEO sentenced to 30 months in prison

      Ex-Insys CEO Micheal Babich was sentenced to 30 months in prison in the Insys opioid fraud case.

      Babich was accused of arranging bribes for doctors to prescribe more prescription opioid drugs.

      Babich presided over daily company calls with John Kapoor and other main executive figures in creating the opioid fraud scheme, and helped to track sales of the Insys product Subsys.

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    5. MGM to Pay $800 Million to Victims of Las Vegas Shooting

      MGM to Pay $800 Million to Victims of Las Vegas Shooting

      MGM Resorts agreed in lawsuit settlements to pay $800 million to the victims of the 2017 Las Vegas mass shooting that left 58 people dead and hundreds more injured.

      The shooter, Stephen Paddock, barricaded himself inside his room on the 32nd floor of the Mandalay Bay hotel - owned by MGM - and proceeded to fire down onto the crowd of a country music festival. It is the deadliest mass shooting in American history.

      This settlement comes after MGM's initial attempts to remove all liability through aggressive legal action. MGM sought to stop victims from recovering any financial compensation from the company using an "Act of Terrorism" policy that was introduced after Sept 11. attacks.

      Victims and family members argued and ...

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      Mentions: Breaking
    6. The Debate Over Prisons

      The Debate Over Prisons

      By BluShark Digital

      www.blusharkdigital.com

      To date, there are 180,696 federal inmates, according to the Bureau of Prisons, which is the lowest it has been in the preceding 13 years. The overall correctional population roughly follows the same trend. 

       

      Criminal justice reform is one of the most commonly debated legal topics. With social media and the internet providing anyone and everyone with a platform, it is clear just how broad the spectrum of opinions is.

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    7. Capital Punishment Set to Resume at the Federal Level

      Capital Punishment Set to Resume at the Federal Level

      By BluShark Digital

      www.blusharkdigital.com

      After a nearly two-decade lapse, the United States Government is set to resume executions of federal inmates on death row. Attorney General William P. Barr made the announcement in late July, despite a trend of weakening public support for capital punishment. Barr stated, “The Justice Department upholds the rule of law – and we owe it to the victims and their families to carry forward the sentence imposed by our justice system.”

      Capital punishment at the federal level is a rare occurrence, and the U.S. government has not executed any prisoners since 2003. Furthermore, only three federal inmates have been executed since 1988, one of which was the infamous Oklahoma City bomber Timothy McVeigh ...

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    8. Exposure of Wrongful Convictions Spurs a Movement to Exonerate Victims

      Exposure of Wrongful Convictions Spurs a Movement to Exonerate Victims

      By BluShark Digital

      https://blusharkdigital.com/

      With the release of the widely watched new Netflix miniseries When They See Us, a harsher spotlight has been shined on the US criminal justice system. While no system is without faults, the powerful miniseries documents the experiences and journey of the Central Park Five—the five men falsely accused and convicted of the assault and rape of a Central Park jogger in 1989. Antron McCray, Kevin Richardson, Yusef Salaam, Raymond Santana, and Korey Wise were all teenagers at the time, and it wasn’t until 2002 when the actual assailant came forward and confessed to the crime while already incarcerated for murder and rape.

      The miniseries attempts to shed a light on the ...

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    9. When a Police Officer Lies

      When a Police Officer Lies

      By BluShark Digital

      https://blusharkdigital.com/

      Some states have started to generate solutions to a problem that is more frequent than it should be: police officers lying. Whether by stretching the facts of a situation or by fabricating parts of their recorded story, some officers do not tell the entire truth.

      Sometimes officers do this to skirt constitutional restrictions and make the searches and stops they perform legal. Other times, the reason lies in personal bias. However, it is common for officers to not have an easily discernable motive as to why they would lie.

      This problem is generating unique responses in cities across the country. Some prosecutors and district attorneys are creating lists of officers who have lied, acted ...

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    10. What You Need to Know About Marketing the New JUUL Litigation

      What You Need to Know About Marketing the New JUUL Litigation

      When you’re marketing an emerging tort, you don’t have the luxury of historical data and performance metrics to plan your marketing. You need the tools and know-how to launch a successful campaign.

       

      In the highly competitive legal marketing landscape, attorneys and law firms have an interest in achieving the most efficient results from their marketing dollars. Law firms have so many different options, from traditional advertising via TV, radio, billboards, or print to digital platforms such as social media, SEM, and SEO. While there’s no distinct recipe for finding the right media mix, tracking responses can provide you with valuable information you can use to optimize your media buying to bring you the most efficient results.

      Before ...

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    11. Beating the Competition with Smarter Marketing

      Beating the Competition with Smarter Marketing

      Beating the Competition with Smarter Marketing

      By Steve Nober, Founder and CEO of Consumer Attorney Marketing Group

      https://www.camginc.com/

       A 20th century department store magnate is famous for coining the adage, “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” Without a way to measure your marketing response in great detail and at a really granular level, it’s extremely difficult to figure out what’s working and what’s not.

      Are you buying media by reach and frequency or gross ratings points for branding purposes? With these strategies, the level of inefficiency in hitting your target audience can be very high. In addition, if you or your ...

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    1-13 of 13
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